Chapter 12: Cravings: Your Brain’s Trick That urge? It’s not you—it’s chemistry. You made it through day one—huge, seriously—and now cravings are …
Breaking Free: Your Journey Beyond Addiction
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Breaking Free: Your Journey Beyond Addiction
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When Sand Sings: The Eerie Music of Dunes and What Causes It
By EBMOmniScope
Imagine you’re trekking across a desert, the sun beating down, the horizon shimmering with heat. It’s silent—until it’s not. Suddenly, a low hum rises from the sand beneath your feet, like a cello warming up or a distant spaceship powering on. It grows into a haunting drone, vibrating through the air, maybe even your bones. You’re not hallucinating, and it’s not a movie soundtrack. It’s real. Some sand dunes sing, and the sound is as eerie as it is mesmerizing. But what’s behind this natural symphony? Why does sand decide to serenade us? Grab a water bottle and let’s wander into the weird, wonderful world of singing dunes.
The Sound of the Sands
Singing sand isn’t new—people have been hearing it for centuries. Marco Polo wrote about it in the 13th century, describing “evil spirits” making drum-like noises in the Gobi Desert. Bedouin nomads called it the “song of the sands” and spun tales of djinn playing tricks. Even Charles Darwin jotted notes about it during his travels. Today, we know it’s not ghosts or magic—it’s physics—but that doesn’t make it any less cool.
The sound can vary. Sometimes it’s a deep boom, like thunder rolling underground. Other times it’s a high-pitched whistle or a rhythmic bark. In California’s Kelso Dunes, it’s been compared to a foghorn. In Morocco’s Sahara, it might mimic a didgeridoo. Scientists have clocked these noises anywhere from 50 to 300 hertz—low enough to feel in your chest—and they can last seconds or minutes, loud enough to hear a mile away. It’s not every dune, though. Only about 40 spots worldwide, from Chile to Mongolia, have this talent. So, what’s the secret?
The Recipe for a Sandy Song
Turns out, singing sand is picky. It needs the right ingredients and conditions to perform. First, the sand itself has to be just so. Most singing dunes are made of quartz grains—tiny, tough crystals that have been polished by wind into near-perfect spheres. Size matters too: the grains are usually between 0.1 and 0.5 millimeters across. Too big or too small, and the magic fizzles.
Next, the sand needs to be dry. Moisture mutes it, which is why you won’t hear soggy beach sand belting out tunes. The dune’s shape plays a role too—steep slopes, often 30 degrees or more, set the stage. But the real kickstarter? Movement. When wind or a foot (yours, maybe) pushes the sand downhill, it starts to slide in layers. That’s when the music begins.
Picture this: as the grains tumble, they rub against each other, bouncing and vibrating like a million little drumsticks. Scientists think these collisions create pressure waves in the air trapped between the grains. Those waves sync up, amplifying into a sound you can hear. It’s like the sand’s throwing its own mini-concert, with each grain playing a note. The dune’s surface acts like a speaker, boosting the vibe. Cool, right?
The Science Gets Weird
But here’s where it gets wild: not all experts agree on the details. Some say the sound comes from the grains’ vibrations syncing up, a bit like a choir finding harmony. Others argue it’s more about the air itself, squeezed and released as the sand shifts, like a natural bellows. In 2007, French physicist Stéphane Douady tested this by making mini-dunes in a lab. He found that the frequency of the sound matched the speed of the sand’s flow—faster slides, higher notes. Slow it down, and the pitch drops.
Then there’s the “burping” theory. Some dunes don’t sing until a big avalanche happens, letting out a single, loud groan. Researchers in Qatar found that these bursts might come from air pockets collapsing deep in the dune, like a sandy belch. It’s not a constant hum—it’s a one-off roar. Different dunes, different styles. Nature’s got range.
Where to Hear the Show
If you’re itching to hear this for yourself, you’ve got options. In the U.S., head to Death Valley’s Eureka Dunes or Nevada’s Sand Mountain—both are known crooners. Chile’s Copiapó Desert has a famous singing spot, and Oman’s Wahiba Sands belt out tunes for lucky travelers. China’s Badain Jaran Desert boasts dunes so loud they’ve been nicknamed “Booming Sands.” Each place has its own flavor, shaped by the local sand and wind.
You don’t need fancy gear to trigger it—just scoot down a slope or kick some sand loose. Fair warning, though: it’s not a guarantee. The dune might be in a quiet mood if the wind’s off or the sand’s too wet. Patience is key. When it works, though, it’s a front-row seat to one of Earth’s strangest gigs.
Why It Freaks Us Out (and Thrills Us)
That eerie sound? It’s not just random noise—it taps into something deep. Low frequencies, like the ones singing dunes make, often signal big, powerful things in nature: thunderstorms, earthquakes, a lion’s roar. Our brains are wired to perk up at those rumbles, a leftover from when survival meant listening for danger. So when a dune starts humming, it’s thrilling but also a little spooky—like the Earth itself is whispering.
Add in the setting—vast, empty deserts—and you’ve got a recipe for awe. No wonder ancient travelers thought spirits were involved. Even today, the sound feels otherworldly, like a sci-fi soundtrack come to life. It’s raw, unpolished, and totally natural, which makes it stick with you long after the echo fades.
Sand’s Big Moment
Singing dunes aren’t just a cool party trick—they’re teaching us stuff. Geologists use the sound to study how dunes form and move. The vibrations hint at what’s happening under the surface, like a sandy X-ray. Some researchers even think it could help us understand distant planets. Mars has dunes, and if we ever hear them sing through a rover’s mic, it might reveal secrets about the Red Planet’s winds or soil.
Back on Earth, the phenomenon’s a reminder of how lively “dead” landscapes can be. Deserts aren’t just silent wastelands—they’ve got character, personality, and a voice. Next time you see a dune on TV or in a photo, imagine it humming a tune. It’s not as quiet as it looks.
Your Turn to Listen
So, why does sand sing? It’s a mix of perfect grains, dry air, and a good shove, all coming together to vibrate the world around them. It’s physics with a flair for drama. And why do we love it? Because it’s strange, beautiful, and a little bit wild—like a secret only the desert knows, shared with anyone brave enough to listen.
If you ever get the chance, chase down a singing dune. Slide down its slope, feel the rumble, and let the sand serenade you. It’s not just a sound—it’s a story, millions of grains strong, playing a song that’s been around longer than any of us. And if you can’t make the trip? Well, now you know the trick. Next time you’re near a sandbox, give it a kick and listen close. You might not get a symphony, but you’ll smile thinking about the dunes that do.
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Paid Subscriptions vs. One-Time Purchases
In today’s digital economy, businesses and consumers are constantly navigating the trade-offs between two dominant monetization models: paid subscriptions and one-time purchases. Each approach has its advocates and detractors, with passionate arguments on both sides. We’ll explore the pros and cons of each model, using real-world examples to shed light on their impact on businesses and consumers alike. By the end, you’ll have a clearer picture of which model might be better suited for different scenarios—and why neither is a one-size-fits-all solution.
Paid Subscriptions
The subscription model is a win-win for both businesses and consumers. For businesses, it provides a steady, predictable revenue stream, which is crucial for long-term planning and investment. This stability allows companies to focus on continuous improvement, offering regular updates, new features, and ongoing support. Take Adobe Creative Cloud, for example. By switching from one-time purchases to subscriptions, Adobe can roll out frequent updates, integrate cloud storage, and ensure users always have the latest tools. This wouldn’t be sustainable with a one-time payment model.
For consumers, subscriptions often mean lower upfront costs, making premium products more accessible. Instead of paying hundreds of dollars for software or services, users can spread the cost over time. Netflix is a prime example: for a modest monthly fee, subscribers get access to a vast library of content that’s constantly refreshed. This keeps users engaged without the need for large, sporadic payments.
Moreover, subscriptions foster a closer relationship between businesses and customers. Companies are incentivized to keep subscribers happy, as churn (cancellations) directly impacts revenue. This leads to better customer service, more responsive updates, and a focus on user satisfaction.
While subscriptions may seem appealing, they often trap consumers into paying more over time. A $10 monthly fee might feel insignificant, but over a few years, it adds up—often surpassing the cost of a one-time purchase. Additionally, users can feel locked into a service, especially if canceling is made difficult, as seen with some gym memberships or software subscriptions. This lack of flexibility can breed resentment, not loyalty.
One-Time Purchases
One-Time Purchase Advocate: The one-time purchase model empowers consumers with ownership and control. When you buy a product outright—whether it’s software like Microsoft Office or a video game like The Witcher 3—you pay once and own it indefinitely. There are no recurring charges, no fear of losing access if you miss a payment, and no pressure to stay subscribed to something you might not use frequently. This model is especially cost-effective for products that don’t require constant updates, like many utilities or creative tools.
For businesses, one-time purchases can generate significant upfront revenue, which can be reinvested into new projects or innovations. While it’s true that revenue isn’t as predictable as with subscriptions, companies can still offer paid upgrades or expansions to sustain income. For example, video game developers often release DLC (downloadable content) to extend the life of a game and generate additional sales without forcing players into a subscription.
Moreover, one-time purchases respect consumer autonomy. Users aren’t tethered to a service or pressured into ongoing payments. This can be particularly appealing for privacy-conscious consumers who prefer to avoid the data collection that often accompanies subscription services.
The problem with one-time purchases is that they can leave consumers with outdated products. Without a steady revenue stream, businesses may lack the resources to provide ongoing support or updates. For instance, if you buy a perpetual license for software, you might miss out on critical security patches or new features unless you pay for a costly upgrade. Subscriptions, by contrast, ensure you’re always up to date. Additionally, the higher upfront cost of one-time purchases can be a barrier for many consumers, limiting access to essential tools or entertainment.
Pros and Cons of Subscriptions
Let’s delve into the advantages of subscriptions more thoroughly.
Pros for Businesses:
- Predictable Revenue: Subscriptions provide a consistent cash flow, making it easier to forecast and budget for future development.
- Customer Retention: The model encourages businesses to keep improving their offerings to reduce churn.
- Scalability: Subscriptions can be easily scaled to different tiers (e.g., basic, premium), catering to a wider audience.
Pros for Consumers:
- Lower Upfront Costs: Subscriptions make expensive products more accessible by spreading payments over time.
- Continuous Updates: Users get the latest features, security patches, and content without extra charges.
- Flexibility: Many subscriptions offer trial periods or the ability to cancel anytime, reducing risk.
However, I’ll acknowledge the downsides:
Cons for Consumers:
- Long-Term Cost: Over time, subscriptions can become more expensive than a one-time purchase.
- Commitment Fatigue: Managing multiple subscriptions can be overwhelming, leading to “subscription creep.”
- Vendor Lock-In: Switching providers can be difficult, especially if data or features are tied to the service.
Cons for Businesses:
- Churn Risk: High cancellation rates can destabilize revenue.
- Customer Acquisition Costs: Attracting subscribers often requires significant marketing investment.
Example: Consider a SaaS (Software as a Service) platform like Zoom. During the pandemic, Zoom’s subscription model allowed it to scale rapidly, offering regular updates to meet surging demand. Users benefited from continuous improvements without needing to buy new versions. However, as competitors emerged, some users felt stuck paying for features they didn’t need, illustrating the lock-in effect.
Pros and Cons of One-Time Purchases
One-Time Purchase Advocate: Now, let’s examine the strengths of one-time purchases.
Pros for Consumers:
- Cost Clarity: A single payment means no surprises or hidden fees.
- Ownership: Users have perpetual access, even if the company changes its business model.
- No Commitment: There’s no need to remember to cancel or manage recurring payments.
Pros for Businesses:
- Upfront Revenue: Large initial payments can fund development or new projects.
- Simplicity: No need to manage complex billing systems or subscription tiers.
- Customer Trust: One-time purchases can build goodwill, as users feel they’re getting a complete product.
But there are notable drawbacks:
Cons for Businesses:
- Revenue Volatility: Income is tied to new sales or upgrades, which can be unpredictable.
- Limited Engagement: Without ongoing payments, businesses may struggle to maintain customer relationships.
- Support Challenges: Providing long-term support for legacy products can be costly without recurring revenue.
Cons for Consumers:
- Higher Upfront Cost: The initial price can be prohibitive for some users.
- Outdated Products: Without updates, users may be left with obsolete or insecure software.
- Upgrade Pressure: To access new features, users often have to buy entirely new versions.
Example: Take the video game industry. Games like Minecraft or Stardew Valley are sold as one-time purchases, with optional updates or expansions. Players appreciate owning the game outright, but if the developer stops supporting it, they’re left with a static product. Meanwhile, subscription-based games like World of Warcraft offer continuous content updates but require ongoing payments, which can deter casual players.
Addressing Key Criticisms
Critics of subscriptions often point to the long-term cost, but this ignores the value of continuous improvement. With a one-time purchase, you’re stuck with what you bought—bugs, limitations, and all. Subscriptions ensure you’re always on the cutting edge. Moreover, many subscriptions offer flexible plans, allowing users to downgrade or cancel if their needs change.
But that “continuous improvement” often comes with bloat—features you don’t need or want. With one-time purchases, you can choose when to upgrade, avoiding unnecessary changes. And let’s not forget the psychological burden of managing multiple subscriptions. It’s easy to lose track and end up paying for services you rarely use.
That’s a fair point, but one-time purchases can also lead to buyer’s remorse if the product doesn’t meet expectations. At least with subscriptions, you can try before fully committing, thanks to free trials or monthly plans.
True, but trials don’t always reveal long-term issues. And with one-time purchases, you can often resell or transfer ownership—something subscriptions rarely allow.
Which Model
In a world where technology and content evolve rapidly, subscriptions are the future. They align business incentives with customer satisfaction, ensuring products stay relevant and supported. For consumers, the lower entry cost and access to ongoing innovation make subscriptions a smart choice for many scenarios.
While subscriptions have their place, one-time purchases offer something timeless: ownership. In an age of digital ephemera, the ability to buy something once and use it forever is empowering. For products that don’t need constant updates, this model remains superior—both economically and ethically.
Subscriptions excel in dynamic industries where continuous updates are critical, like software or entertainment. One-time purchases shine for stable products were ownership and cost clarity matter more, like utilities or creative tools. Ultimately, the “winner” depends on the context—what’s being sold, who’s buying, and how both parties value flexibility, cost, and control.
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WASH. RINSE. REPEAT.
Over the past seven years, the mobile phone industry—once a hotbed of groundbreaking innovation—has seemingly lost its creative edge. What was once an era of bold experimentation has morphed into a monotonous cycle of copying, rebranding, and reproducing designs. From sleek, futuristic prototypes to today’s near-identical slabs of glass and metal, the industry appears to have prioritized profit over pushing boundaries. This post dives into how this shift happened, highlights examples of design stagnation since 2018, and proposes ways to reignite creativity for true customer satisfaction.
The Golden Age of Mobile Design: A Brief Look Back
To understand the current state of mobile phone design, let’s rewind to the early 2000s and 2010s. This was a time when companies like Nokia, Motorola, and BlackBerry weren’t afraid to take risks. Flip phones like the Motorola Razr V3 (2004) combined functionality with a striking aesthetic that became iconic. Nokia’s experimental designs—think the Nokia 7600’s teardrop shape or the 3650’s circular keypad—catered to a sense of individuality. Then came Apple’s iPhone in 2007, which redefined the smartphone with its minimalist, touch-centric approach, sparking a revolution.
The years following saw rapid evolution: Samsung’s Galaxy S series introduced curved AMOLED screens, LG experimented with modular designs like the G5 (2016), and even Google’s Nexus line brought unique textures and materials. Phones weren’t just tools; they were statements. But somewhere around 2018, this spirit of innovation began to wane, replaced by a formulaic approach that’s dominated the last seven years.
The Copy-Paste Era: Evidence of Stagnation Since 2018
Since 2018, the mobile phone industry has leaned heavily on iterative updates rather than bold reinvention. Here are some key examples of how companies have copied, rebranded, and recycled designs:
- The Notch and Hole-Punch Obsession
Apple’s iPhone X (2017) introduced the notch—a cutout at the top of the screen to house the front camera and sensors. By 2018, this design was everywhere. Samsung, Huawei, Xiaomi, and even budget brands like Oppo and Vivo rolled out notched phones, often with little variation beyond slight tweaks in shape (e.g., waterdrop notches). When Apple shifted to the Dynamic Island with the iPhone 14 Pro (2022), competitors quickly followed with similar pill-shaped cutouts or software mimics. This herd mentality stifled originality, as companies chased trends rather than setting them. - Glass Slabs and Minimal Differentiation
Look at flagship phones from 2018 to 2025—Samsung’s Galaxy S10, S20, S23; Apple’s iPhone 11, 13, 15; or Google’s Pixel 4, 6, 8. They’re all rectangular glass sandwiches with rounded edges, differing only in camera placement or color options. Samsung’s “Infinity” displays and Apple’s flat-edge designs have been endlessly replicated across brands. Even OnePlus, once known for textured backs (e.g., the sandstone finish of the OnePlus One), now mimics the glossy uniformity of its rivals. The result? A sea of indistinguishable devices. - Camera Bumps: Bigger, Not Better
The race for more megapixels and lenses has led to another design rut: oversized camera bumps. Since the Huawei P20 Pro (2018) popularized triple-camera setups, companies have piled on lenses—quad, penta, even hexa-camera arrays—without rethinking form. Apple’s iPhone 11 (2019) diagonal camera layout became a template for others, while Samsung’s Galaxy S21 Ultra (2021) and Xiaomi’s Mi 11 Ultra (2021) escalated to comically large bumps. Functionally impressive, yes, but creatively repetitive. - Foldables: Innovation or Rehash?
Foldable phones promised a return to form, with Samsung’s Galaxy Fold (2019) and Huawei’s Mate X leading the charge. Yet, seven years later, foldables feel like a rehash of the same idea—hinged screens in clamshell or book-style formats. The Galaxy Z Fold 5 (2023) and Z Flip 5 barely deviate from their predecessors, while Oppo, Vivo, and Honor churn out near-identical clones. What could have been a design renaissance has become another echo chamber. - Rebranding Over Reinvention
Budget and mid-range phones exemplify this trend most starkly. Xiaomi’s Redmi and Poco lines, for instance, often recycle designs across models, slapping new names and slight spec bumps on last year’s chassis. The Poco X3 (2020) and X5 (2023) share uncanny similarities, as do Oppo’s A-series phones. Even Apple’s iPhone SE (2022) reused the iPhone 8’s 2017 body. This isn’t innovation—it’s cost-cutting masquerading as progress.
Why Creativity Faded: Profit Over Passion
So, what happened? The answer lies in a shift in priorities. As smartphones became ubiquitous, companies focused on maximizing profits through safe, scalable designs. Developing a radically new phone—like LG’s ill-fated Wing (2020) with its swiveling dual-screen—carries financial risk. Iterative updates, however, guarantee sales to loyal customers without alienating the masses. Add in supply chain efficiencies (e.g., reusing parts across models) and shareholder pressure, and the incentive to innovate shrinks.
Consumer behavior plays a role, too. With upgrade cycles lengthening—people now keep phones for 3-4 years instead of 1-2—companies lean on gimmicks (e.g., 200MP cameras) over meaningful design shifts to justify new purchases. The result is a market where creativity is sacrificed for predictability.
Reclaiming the Creative Edge: A Path Forward
To break this cycle and shift focus back to customer satisfaction, the mobile industry must rethink its approach. Here are actionable suggestions:
- Embrace Modular Design
LG’s G5 and Google’s Project Ara (canceled in 2016) hinted at a future where users could swap components—cameras, batteries, speakers—to suit their needs. Reviving modularity could let customers personalize phones, extending device life and reducing e-waste. Imagine a 2025 phone where you snap on a foldable screen or a retro keypad as desired—practical and creative. - Experiment with Materials and Form Factors
Glass and metal are durable, but predictable. Why not explore sustainable materials like bamboo or recycled plastics with unique textures? Or take cues from the past—revive flip-phone aesthetics with modern tech, as Samsung’s Z Flip hints at but doesn’t fully commit to. Smaller, pocketable phones or ergonomic curves could cater to diverse tastes. - Prioritize User-Driven Innovation
Companies should crowdsource ideas from users—what do they want in a phone? HTC’s U11 (2017) had squeezable edges for shortcuts; imagine expanding that to customizable gestures or shapes. Surveys, beta programs, and design contests could spark ideas that resonate with real needs, not just profit margins. - Take Risks on Niche Markets
Not every phone needs mass appeal. Cater to enthusiasts—gamers, photographers, minimalists—with purpose-built designs. Razer’s gaming phones (2018-2019) and Sony’s Xperia 1 series (with pro-grade camera controls) prove there’s demand for specialization. A quirky, limited-run phone could reignite excitement without risking a flagship’s bottom line. - Shift the Narrative from Specs to Experience
Marketing obsesses over numbers—megapixels, GHz, RAM—but customers care about feel. Highlight how a phone’s design enhances daily life: a lightweight body for one-handed use, a screen that adapts to your grip, or a finish that reflects your style. Apple’s focus on ecosystem integration works because it sells an experience—design should follow suit.
Conclusion: Creativity as the Key to Satisfaction
The mobile phone industry’s creative slump over the last seven years isn’t irreversible. By moving beyond the copy-paste playbook and re-embracing risk, companies can deliver phones that delight rather than just suffice. True customer satisfaction doesn’t come from a slightly thinner bezel or an extra lens—it comes from innovation that inspires. The tools and talent exist; it’s time for the industry to ditch the profit-first mindset and design phones that make us fall in love with technology again. Let’s hope the next seven years tell a different story—one where creativity, not conformity, reigns supreme.
- The Notch and Hole-Punch Obsession
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“To the unknown God” – The one you really desire!
He created the heavens and the earth
We have all come from one blood: Adam
He has put a longing within every man for him, some know what it is and some don’t, some have found him, some never will, those who have found and accepted him, he gave eternal life and decreed they will never know death. Those who will never find him, are those who have heard of him, know of a truth he exists, but of their own free will decide to deny him, still he remains God nonetheless. Those who don’t know him have searched for him in gods without ears, in gods made with hands, in gods whom they feed and care for or even in sacrifices of different types.
But he created the whole world, he upholds the whole world by the words of his power. He determined the times, he determined the boundaries of nations!
Time exists within God, his burden is light, he cares for you. Jesus Christ bore all your sins on the cross, he died for you but death could not hold him down (Acts 2:24).
Finding him is simple
Believe in your heart, then;
Say this prayer with your own mouth: I believe in my heart he died on the cross for me and God raised him from the dead. I believe he is alive today. I confess with my mouth that Jesus is the Lord of my life from this day. Through him and in his name, I have eternal life; I am born again. Thank you, Lord, for saving my soul! I am now a child of God!
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An Excerpt from the book titled; A Compassionate Guide to Understanding and Managing Head Trauma – a masterclass in resilience”
Post-Traumatic Amnesia: Lost Moments, Found Hope Imagine waking up after a bump to the head, the world a foggy blur—where are you? What happened? …
An Excerpt from the book titled; A Compassionate Guide to Understanding and Managing Head Trauma – a masterclass in resilience”
